In praise of an early start
Nov-2011
One of the interesting things which was said about Steve Jobs was that he wanted products to be perfect before launching them. Â A worthy sentiment no doubt, but it made me realise that I have taken a rather different approach. Â I have favoured starting small and using an iterative approach to developing a business. Â This approach has the following advantages:
- Get to market quickly
- Low start up costs
- Learn quickly from (the inevitable) mistakes
Trying to get things perfect, not only costs more money, but is also a perfect excuse for inaction. Â My regret looking back is not starting earlier. Â All projects take a length of time to complete and the sooner you start, the sooner you will reach your destination, or realise that the project is not going to work.