Pay Per Click

Google Launches Search Query Performance report
  Google has launched a search query performance report, which allows advertisers to see the actual search queries which triggered their ads.  It is about time that they introduced this feature as it will prove very useful for improving the relevancy of keywords, especially for businesses who cannot easily measure the ROI on their adwords […] Read more – ‘Google Launches Search Query Performance report’.
Musings on Google Adwords Professional Exam
I recently passed my Google Adwords professional exam and so I though that I would share some knowledge of the exam, as there does not seem to be that much out on there on the web. In general the exam was quite straight forward, apart from a few rather odd questions. For example, how does […] Read more – ‘Musings on Google Adwords Professional Exam’.